Toxic Overload: Why are natural ingredients so important?

June 1st, 2021

You may have been told that natural is better, and to opt for ‘natural’ products with ‘clean’ ingredients when possible. But why is this so important? The truth is, using non-natural skincare products can mean applying over 168 chemicals to your skin every day. Plus, we are constantly bombarded with other potentially harmful toxins, from air pollution, household cleaners, pesticides, preservatives, food additives, heavy metals, and plastics used in everyday life. All of these may contribute to toxic load, and over time, our organs may struggle to properly filter these toxins and impurities out.

There are many ways your body can display signs of toxic overload, including chronic fatigue, sleep difficulties, or with skin problems such as acne or outbreaks of eczema or psoriasis.

What should we do?
This is where natural ingredients come in. Living Nature was founded on the principles of creating safe, effective, natural skincare and cosmetics that actually help retain skin health and overall physical wellbeing, rather than risking skin irritation. These natural skincare and cosmetics are the perfect start towards lessening the potentially toxic load on your body.

Certified natural and organic

Look out for natural products that are certified natural or certified organic by a global certifying body, such as the COSMOS standard, or products with certified natural or organic ingredients. All Living Nature products contain natural ingredients with the majority of the range certified by BDIH or COSMOS, globally recognised certifying bodies who set some of the most rigorous standards worldwide for naturalness and environmental sustainability.

With strict criteria and annual audits, these standards ensure Living Nature adheres to sustainable ingredient sourcing practices and only safe natural ingredients are included in all formulations. Production and handling of ingredients is completed with care, right down to the cleaning agents used in production and how raw ingredients and products are stored.

Additionally, these regulations echo Living Nature’s brand values concerning animal cruelty and ensure ingredient sourcing, product manufacturing and safety testing are conducted using industry best standards and are animal cruelty free.

Avoid Microplastics

Although plastic microbeads have been banned in many countries (including New Zealand), many do not realise that there are hundreds of other microplastics that are still included in cosmetic and personal care products worldwide. Microplastics are tiny plastic particles, used as cheap fillers or emulsifying agents in a wide array of products. Although they are hardly visible to the naked eye, they can cause damage to the environment and ocean life, and contribute to your toxic load.

To avoid microplastics, look for brands with the Zero Plastic Inside logo, which certifies that brand is 100% free of any microplastic ingredients. Organised by Beat the Microbead, this logo allows you to easily find cosmetics and personal care products that won’t compromise your health or the environment. You can also use the Beat the Microbead app, which makes it even simpler to identify microplastics in products. This state of the art app is completely free, and is available on Android and Apple. Just take a photo of a products ingredient list, and the app will scan the ingredients and let you know if the product contains microplastics.

Living Nature is proud to be 100% microplastic free, and carries the Zero Plastic Inside logo. Instead of using cheap plastic fillers, all of our skincare, cosmetics, body care, and baby care products are formulated with clean, natural ingredients and no nasties.

Beat the Microbead App


We believe you deserve natural skincare that takes a load off your body and mind. Start today with safe, effective skincare for the health and wellbeing of your skin. For more information about Living Nature and our effective natural formulas, contact our dedicated customer solutions team at

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